Swot Analysis Template Form PDF Details

Are you looking for an easy way to make sense of complicated problems? Strategic analysis through SWOT analysis may be your ideal solution. A SWOT (Strengths, Weaknesses, Opportunities and Threats) analysis is a useful tool that helps businesses identify their internal strengths or weaknesses compared with the external environment in which it operates – allowing them to take strategic action plans to maximize success. That is why today we are offering our readers a free template form which will help guide the planning process and allow you to create an effective SWOT Analysis of any market situation!

QuestionAnswer
Form NameSwot Analysis Template Form
Form Length1 pages
Fillable?No
Fillable fields0
Avg. time to fill out15 sec
Other namesswot analysis research pdf, swot analysis template excel, blank swot analysis template excel, swot analysis fillable template

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SWOT Analysis Template

State what you are assessing here ____________________________________________________________________________________________________________

(This particular example is for a new business opportunity. Many criteria can apply to more than one quadrant. Identify criteria appropriate to your own SWOT situation.)

criteria examples

strengths

 

Advantages of proposition? Capabilities?

Competitive advantages? USP's (unique selling points)? Resources, Assets, People? Experience, knowledge, data? Financial reserves, likely returns? Marketing - reach, distribution, awareness?

Innovative aspects? Location and geographical? Price, value, quality? Accreditations, qualifications, certifications?

Processes, systems, IT, communications?

Cultural, attitudinal, behavioural? Management cover, succession? Philosophy and values?

weaknesses

criteria examples

Disadvantages of proposition? Gaps in capabilities?

Lack of competitive strength? Reputation, presence and reach? Financials?

Own known vulnerabilities? Timescales, deadlines and pressures?

Cashflow, start-up cash-drain? Continuity, supply chain robustness?

Effects on core activities, distraction?

Reliability of data, plan predictability?

Morale, commitment, leadership? Accreditations, etc?

Processes and systems, etc? Management cover, succession?

criteria examples

Market developments? Competitors' vulnerabilities? Industry or lifestyle trends? Technology development and innovation?

Global influences?

New markets, vertical, horizontal? Niche target markets? Geographical, export, import? New USP's?

Tactics: eg, surprise, major contracts?

Business and product development? Information and research? Partnerships, agencies, distribution? Volumes, production, economies? Seasonal, weather, fashion influences?

opportunities

threats

criteria examples

Political effects? Legislative effects? Environmental effects? IT developments?

Competitor intentions - various? Market demand?

New technologies, services, ideas? Vital contracts and partners? Sustaining internal capabilities? Obstacles faced?

Insurmountable weaknesses? Loss of key staff? Sustainable financial backing? Economy - home, abroad? Seasonality, weather effects?

©Alan Chapman 2005-08. Free working file (doc) version and information about SWOT analysis methods are available at www.businessballs.com/swotanalysisfreetemplate.htm. This is a free resource from www.businessballs.com, which contains lots more useful tools, diagrams and materials. Not to be sold or published.

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